Sould Branding

NeuroMarketing

Neuromarketing Neuromarketing is the union between science and marketing techniques. Based on studies related to brain processes and how they are triggered, neuromarketing seeks to measure neurobiological activities when there is exposure to brands, advertisements and other marketing strategies.Among its main study objectives, we can mention: Identify the reactions of acceptance (or not) of the… Continue reading NeuroMarketing